Natural Grocers® Body Care Guide

An Introduction to Our Body Care Standards You’re a natural. Shouldn’t your body care products be just as natural? Still, we know that “natural” is frequently claimed without the standards to back it up. Which is why we do things differently. At Natural Grocers, we believe the best way to empower the health and well-being of our communities and the planet is to root our claims in evidence-based research, rigorous verification of product claims and ingredients, third-party certifications (where applicable), and knowing what we won’t carry and why. Our 70+ years of industry experience and expertise further enhances this. These are the reasons we can confidently say that our Body Care Standards are, in a word (or three), best in class!

These are the principles that set us apart:

We scrutinize an ingredient’s life cycle. We don’t just worry about downstream impact—we look upstream, too. From manufacture to end use, we consider whether an ingredient poses significant hazards to people and the planet. If it does, it’s not for us.

We require proof. Vendors must supply us with samples of all new and reformulated products and complete ingredient lists, which our in-house team of experts scrutinize to ensure they meet our harm- less ingredient standards. We know what we don’t carry AND why. We have a list of ingredients linked to sufficient evidence that they may cause harm or carrying reasonable doubt that they don’t. These substances automatically disqualify new products seeking entry to our shelves. Currently, we have 40 ingredient categories, and 132 ingredients (and constantly evolving) we don’t allow in body care.

We stay informed. Our in-house experts monitor the latest information about new ingredients and cosmetics entering the market so we can offer you safer selections within a highly unregulated industry.

Our body care departments are a no-stress destination for everything your personal care routine requires. At Natural Grocers ® , all you have to worry about is having enough time to explore the many innovative, sustainable, effective, transparent, and Always Affordable TM selections awaiting your discovery! Follow us through this booklet to discover some of them.

We believe in being a one-stop shop for all your personal care needs. Our mission is to bring you a well-rounded selection of the most effective hygiene and beauty essentials using the least toxic ingredients available in each category.

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